In a recent Forbes article entitled 5 Online Job Search Tools You Can’t Afford To Overlook, the number one tool on the list was having a prominent and effective social media presence in the form of a stellar LinkedIn profile.
The three key elements, according to Forbes, for stand out stellar LinkedIn profiles are:
- The Headline
- Your Professional Headshot Portrait
- The Summary
LinkedIn profiles are often used by hiring managers and background checkers, who invariably take a peek into one’s desirability for hire by surfing your social public social media presence.
Regardless of whether an employer does a Google search or not, your LinkedIn profile comes up in most ego searches, often along with your Facebook page, and draws employer’s attention like a magnet.
After all, besides a quick rundown of past employment and the many people you know and have connected with in your career, how you manage your public business profile on LinkedIn says a great deal about how you may be expected to represent your new employer when employed.
Just having a LinkedIn presence or profile is not enough. You still need to stand out from other potential candidates.
Your LinkedIn profile needs to be stellar in order to help differentiate you from all the other potential candidates vying for the same position you desire.
Remember to well address your profile’s most important elements, focus your energy and resources on these.
You may write or engage skilled copywriters to help sculpt your headline, summary and the body of your profile. A professional headshot photographer will be necessary to have your business headshot portray you at your effective most confident and approachable best. A top end business headshot will typically run from $300 to $800 depending on your geographic market and the experience and craft of the photographer. It may be a bit more if you require makeup or hair styling.
For other articles on what makes for an effective business or executive headshot, see also Personal Branding with your Professional Headshot, What Messages Do You Want Your Headshot to Convey?
Comments and discussion regarding your experience are welcome.